Imitation may be the sincerest form of flattery, but Apple Inc. doesn't always see it that way. After Paul O'Brien made reference to a smartphone interface skin that simulates the look of the iPhone on his MoDaCo Web site, Apple sent him a letter telling him to remove the screenshot and link, according to ITPro.

The letter from O'Melveny & Meyers LLP on behalf of Apple stated "We represent Apple Computer, Inc. ("Apple") and are authorized to act on Apple's behalf to investigate and take legal action with respect to the unauthorized dissemination of Apple's copyrighted material. It has come to our attention that you have posted a screenshot of Apple's new iPhone and links that facilitate the installation of that screenshot on a Pocket PC device."

It continues "While we appreciate your interest in the iPhone, the icons and screenshot displayed on your website are copyrighted by Apple, and copyright law explicitly prohibits unauthorized display and distribution of copyrighted works."

Mr. O'Brien complied with Apple's request, and subsequently aired his frustration on his personal blog. "I'm as interested and excited about the iPhone as anyone... I've probably helped pay the lawyers by purchasing 2 30GB iPod Videos recently and i've even pondered buying a MacBook Pro. My level of respect for them has gone downhill somewhat. My message to Apple - 'make love not war' "