Support Our Site
Get Better Gear!
- Kensington Windshield/Vent Car Mount with Sound Amplified Cradle for iPhone from Kensington, $39.99
- SigFx Energy iPhone Case Contains Smart Battery from SigFx Energy, US$69.95
- NAVIGON AG - True GPS Software for the iPhone from NAVIGON Inc., 89.99
- Tweetie 2 from atebits, $2.99
- Snood: Flawed Casual Play from Electronic Arts, US$3.99
Premier Sponsors
Top 5 Free Apps
iTunes New Music Releases
Top 5 Paid Apps
Discover New Music
- Spoon
Gimme Fiction by Spoon is a terrific album by an Austin band that I was lucky enough to catch on an Austin radio station during a Christmas visit.
- Beck
Beck is the modern master of the groove, and Guero is merely the latest example of this. From the opening power chords of "E-Pro," to the Pac-Man cuteness of "Girl," to the dirge-like lullab
- Brother Love
- Killer grooves, catchy riffs, edgy vocals with oh-so-just-right layered harmonies, and a drive that will move even YOU out of your chair, Brother Love's initial release is what rock and roll should be
- Clap Your Hands Say Yeah
When I first got hooked to Clap Your Hands Say Yeah, the only place I could get their debut album, Clap Your Hands Say Yeah, was through the band's Web site. I listened to the two tracks a
- U2
- This record is perhaps U2's finest hour, yet it has been forgotten as a strange by-product of the ZooTV tour's overload, and is generally regarded by most fans as a poor effort. It is this sentiment t
Reader Specials
Visit Deals On The Web for the best deals on all consumer electronics, iPods, and more!
News
Howe: The iPhone is Just Getting Started
Wednesday, February 27th, 2008 at 3:00 PM - by .(JavaScript must be enabled to view this email address)
While a brilliant product and the associated media frenzy of 2007 propelled the iPhone into the stratosphere, the current economy has analysts worried about the sustainability of the iPhone sales. In fact, the iPhone is just getting started, according to marketing expert Carl Howe in his Notes From Anywhere blog on Thursday.
In his recent responses to reporters, Mr. Howe has noted three key aspects of the iPhone’s near future.
Responding to the question of whether the iPhone has peaked, he wrote: "No. I would argue that the iPhone phenomenon has just gotten started. The Apple iPhone is truly an Anywhere phone, putting communication, media, and Internet content in the palm of nearly anyone’s hand anywhere in the world and on (mostly) any GSM network. Despite the iPhone only being available for sale in four countries, it’s being used today in more than 100. This adoption is amazing because no official native third-party apps have been released and the device is a version 1.0 device, Apple’s first effort in a market most pundits said it could never succeed in. Imagine what sales will look like when there are official distribution channels in more than four countries, when third party developers can create new iPhone applications, and when Apple has version 2.0 and 3.0 devices in the market."
Regarding the harm done with unlocked iPhones, Mr. Howe believed that the concern is overblown. While pundits claim that Apple is "losing" perhaps US$1B on lost carrier payments, that’s a commentary on their model of Apple’s business, not Apple’s.
On the third often asked point, Mr. Howe said that Apple doesn’t really need to cut the price of the iPhone. "Apple has no intent of chasing Motorola to see who can lose more money on phones in a futile attempt to gain market share. Market share isn’t the name of Apple’s game; consistent and growing profits are," he wrote.
Mr. Howe concluded that despite the current U.S. economy, Apple could well exceed Mr. Jobs’ estimate of 10 million iPhones sold by the end of 2008 by 25 percent. The bottom line: "...while they [are] only officially successful in a few countries today, imagine what will happen when they are Anywhere."
Recent Headlines
- Apple TV 3.0.1 Update Fixes Missing Content Bug
- Taiwan Leak Shows Verizon UTMS/CDMA iPhone for Q3 2010
- iPhone Moves Into RadioShack
- Dictionary, Dictionary, Dictionary, And More
- The Latest App Store Games: Gravity Sling, RocketBird, Ground Effect, Checkers!
- iPhone Game Developer Sued for Collecting User’s Cell Numbers
- Apple May Be Bringing RFID to the iPhone
Post Your Comments