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iPhone is #1 Christmas Wish for Teenagers
Sunday, December 16th, 2007 at 3:00 PM - by John Martellaro
A survey of 1,175 13 to 25 year-olds by Peanut Labs has shown that the Apple iPhone is the most popular mobile device on their Christmas wish list this year, according to PC World on Monday.
Young people in this age range are referred to as Generation-Y. They appear set to spend over US$300 this year on such devices.
Murtaza Hussain, the CEO of Peanut Labs noted that consumers in this age group are a bellwether for the newest trends in electronic gadgets. "Their choices this holiday season will not only affect their direct spend, but also directly influence the overall family holiday spend. These results should prove intriguing for companies like Apple, HP, Nintendo or Amazon, which top Gen-Ys list this year," Mr. Hussain said.
Apple has to be keenly aware that while large corporations are busy making lists why the iPhone wont work for them, Generation-Y "bellwether" customers are putting the iPhone at the top of their Christmas list.
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