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You're viewing an article in iPO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site: Easy iPod Shop Changes Name After Apple's Legal Threat

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Easy iPod Shop Changes Name After Apple's Legal Threat

Thursday, February 23rd, 2006 at 2:25 PM - by Staff

UK iPod accessories retailer Easy iPod Shop has changed its name to Easy iShop after a threat of legal action by Apple, which has been aggressively defending its iPod trademark since last year. While the easyipod.co.uk URL still works, the company is gradually transitioning to easyishop.co.uk.

James Nicholson, managing director at Easy iShop parent company Micro Heaven, said in a statement: "We totally understand that Apple need to protect their brand names and would not ever attempt to fight this in court. We also feel the domain name www.easyishop.co.uk allows us to expand into various other mobility sectors as and when we feel the market dictates." Mr. Nicholson also said that the company will branch out into accessories for rival MP3 players in the coming months.

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Tiger said:

member since 17 Jun 2003 with 1018 posts, unranked , send him a message or view his profile

Thu Feb 23, 2006 4:24 pm

Wait till Apple gets a load of this one.

http://news.com.com/PC+looks+like+a+giant+iPod/2100-1042_3-6042517.html?tag=nefd.top

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A guest said: (hide)

Thu Feb 23, 2006 5:16 pm

Wow, it's good that they've never heard of The iPod Observer!!

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Tiger said:

member since 17 Jun 2003 with 1018 posts, unranked , send him a message or view his profile

Thu Feb 23, 2006 5:53 pm

	Guest wrote:
	Wow, it's good that they've never heard of The iPod Observer!!

Next up, ePodobserver

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