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Pogue: What's the Point of the Zune?

David Pogue has reviewed Microsoft's Zune media player for the New York Times, and notes that although the player has some great features, the list of missing features "could stretch to Steve Ballmer's house and back 10 times."

The Good
The Zune's rubberized coating won't show scratches and fingerprints like the iPod. If offers about 14 hours music playback, and 4 hours for video. The screen is slightly larger than the video capable iPod's, but the resolution is the same. The interface looks good, and the ability to use your own images as menu backgrounds is a nice touch.

Mr. Pogue said "The software design is beautiful, simple and graced by brief, classy animations."

It also includes a built-in Wi-Fi antenna so that you can share music and photos with other Zune users.

The Bad
The Zune doesn't use a click wheel-type controller, although it looks like it does. Instead, the plastic ring covers four inefficient navigation buttons. It includes a built-in FM radio receiver, but reception is poor since it uses the earphone cable as an antenna.

It also includes a built-in Wi-Fi antenna so that you can share music and photos with other Zune users. Turning it on will sap a good hour from your battery life.

The Ugly
And again, it also includes a built-in Wi-Fi antenna so that you can share music and photos with other Zune users. The Wi-Fi support doesn't include network access, so you can't download music directly to your player, and sharing songs only works with other Zune players.

The draconian digital rights management that Microsoft forces on shared songs applies not only to music you purchase, but also to your own creations - even if you don't want them to be copy protected. You can't resend a song to the same person, and shared songs can be played three times in three days. Playing the first half of a song, or the first minute, whichever is shorter, counts as a full play.

Mr. Pogue notes Microsoft's literature says that struggling rock bands can use the Zune to share demo recordings with friends when out in public. He adds that what it doesn't say is "And then three days later, just when buzz about your band is beginning to build, your songs disappear from everyone's Zunes, making you look like an idiot."

Microsoft's Zune store is also missing several things that Apple offers, including gift certificates, allowances, user-submitted playlists. And the Zune player application is "pretty barren."

Mr. Pogue sums up his feelings by commenting "Competition is good and all. But what, exactly, is the point of the Zune? It seems like an awful lot of duplication — in a bigger, heavier form with fewer features — just to indulge Microsoft’s "we want some o' that" envy."

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jpfreeman said:

member since 12 Jan 2005 with 48 posts, unranked, send him a message or view his profile

What is the point of this sort of summary? David Pogue's actual article is only slightly longer and infinitely more enjoyable to read.

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LaurieF said:

member since 15 Jun 2001 with 3547 posts, TMO Forum Mod, send him a message or view his profile

Are you suggesting that the article here should just have been: Click here to see what David Pogue thinks of the Zune?

You are being critical without saying why, and without offering suggestions. All you do is pose a seemingly rhetorical question, and use the meaningless word "infinitely".

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kevdo said:

member since 09 Dec 2004 with 54 posts, unranked, send him a message or view his profile

jpfreeman wrote:
What is the point of this sort of summary? David Pogue's actual article is only slightly longer and infinitely more enjoyable to read.

The original article is quite a bit longer. What are you talking about?

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Brutno said:

member since 28 Aug 2002 with 198 posts, unranked, send him a message or view his profile

This article effectively synopsizes Pogue's article. If you want more, read Pogue. Simple, really. JP, you argued yourself right into the answer, and in one sentence. Nicely done. The point of a summary is to, well... summarize.

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A guest said: (hide)

How about audiobooks from Audible.com? This is a MAJOR shortcoming of Zune and would be a deal-breaker for me.

PS. They don't even own Zune.com. Try it, you'll be amused.

Greg

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A guest said: (hide)

The "Zune" isn't a way for Microsoft to get into the digital music market. It's a way to attack Apple and try and poison the minds of people, and the attitudes of record companies towards Apple. Just look at the whole thing with Microsoft giving Universal a cut of the sale of every Zune player; that's not to help the record companies, it's to poison them against Apple when they have to renegotiate their contract next year. Universal's executives have already publicly said that's something they're going to ask for from Apple in the future...

And even though the Zune has less overall features than the iPod, it has a few key ones that the iPod doesn't; that by itself is an attack on Apple, rather than trying to make a good product, because people will see that the iPod doesn't have a wireless sharing feature, and they'll assume an iPod isn't as good. While we may know better, the average consumer is actually pretty ignorant.

This is typical Microsoft... do business to attack your competition and make them look bad even though their products are inferior, not actually compete on the strengths of their own products. It's brilliant actually, cut corners in every way possible to maximize profit, and make your products look better by attacking the competition, rather than building the proverbial better mousetrap. Typical Microsoft, typical Republicanism, completely psychologically dysfunctional. Too bad the average consumer doesn't know any better.

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JulesLt said:

member since 06 Jul 2005 with 136 posts, unranked, send him a message or view his profile

I await the negotiations with Universal . . 'well, OK, take your catalog off iTunes then'.

Q. Will those iTunes customers go and buy a WMA based player, just so they can hear artist X? Or will they go back to ripping CDs / downloading pirated MP3s for the iPod they already have.

IMO - 2nd gen Shuffle vs Zune says it all for me. I once read 'Microsoft engineers have never seen a feature they didn't like' - this was a criticism of the number of features / options in MS products, and their programming APIs, but it a general company philosophy. Zune has features that need to be explained to people, and that was the issue with many MP3 players before the iPod (and particularly before iTunes/iPod) - and it has been the problem with PDAs (another collection of features most people don't use).

The Shuffle is an expression of the opposite philosophy - 'as simple as it needs to be, and no more' - 'wear some music'. It's so simple, I expect it many actually outlast the Nano product line, which is the one most under threat from mobile phones.

But as you say, it's as much an exercise in FUD as anything else - Apple had to introduce video, because everyone else had at the same price point. They'll be pushed into adding wireless earlier, rather than later. It is an inevitable addition, but I'm sure they are doing equations on power/battery life/price and home wifi adoption all the time and it is still coming out as 'no' compared to longer play time. (And when they do do it, I'd expect to see some great implementation, probably based around Bonjour - i.e. hit the 'sync' option on the main menu, wireless turns on, syncs, then switches itself off, rather than always running).

Apple just need to keep the focus on the music angle, and let MS marketing try and sell on technology. I have the feeling the former 'speaks' to people a lot more.

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engrish said:

member since 21 Oct 2005 with 39 posts, unranked, send him a message or view his profile

A guest 10:04 am wrote:
It's a way to attack Apple and try and poison the minds of people, and the attitudes of record companies towards Apple. Just look at the whole thing with Microsoft giving Universal a cut of the sale of every Zune player; that's not to help the record companies, it's to poison them against Apple when they have to renegotiate their contract next year. Universal's executives have already publicly said that's something they're going to ask for from Apple in the future...

Microsoft is a new entrant on the market, they want to make a favorable impression on record labels ("Look, we're a better partner than this Jobs guy. Not that this is very difficult."), or perhaps they weren't in a position to refuse the conditions imposed by Universal. They should refuse the conditions just because Apple is next in line? One way or another, Universal will keep asking things from Apple.

A guest 10:04 am wrote:
And even though the Zune has less overall features than the iPod, it has a few key ones that the iPod doesn't; that by itself is an attack on Apple, rather than trying to make a good product, because people will see that the iPod doesn't have a wireless sharing feature, and they'll assume an iPod isn't as good. While we may know better, the average consumer is actually pretty ignorant. This is typical Microsoft...

That was uncalled for and if you're right I can say the same about Apple (speaking with my tongue firmly planted in cheek):

And even though the iPod has less overall features than Creative players (no integrated FM radio, built-in microphone, line-in encoding…), it has a few key ones that a Creative player doesn't; that by itself is an attack on other manufacturers, rather than trying to make a good product, because people will see that their mp3 player doesn't have a click wheel, and they'll assume a Creative player isn't as good. While we may know better, the average consumer is actually pretty ignorant. This is typical Apple...

Quote:
Mr. Pogue sums up his feelings by commenting "Competition is good and all. But what, exactly, is the point of the Zune? It seems like an awful lot of duplication — in a bigger, heavier form with fewer features — just to indulge Microsoft’s "we want some o' that" envy.

Some of his points are well though out but the conclusion is a bit odd. Once again, I could say the same about the iPod: What is the point of the iPod? It was not the first portable mp3 player on the market, it's not the most fully-featured either. Apple's "we want some o' that" envy?

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A guest said: (hide)

engrish wrote:

Some of his points are well though out but the conclusion is a bit odd. Once again, I could say the same about the iPod: What is the point of the iPod? It was not the first portable mp3 player on the market, it's not the most fully-featured either. Apple's "we want some o' that" envy?

Point of the iPod? Well, how about ease-of-use, beautiful design, and great integration with iTunes? Duh.

Yes, there were other mp3 players out there before the iPod, but they didn't go anywhere because they lacked precisely the 'points' Apple made in the above areas. Jobs and Co. had a vision for what a music player should be. Seems pretty obvious to everyone involved what the 'point' of the iPod was (and still is), and the massive sales success reflects that, not to mention the iPod becoming a cultural phenomena. Everyone 'got the point'.

So I can only assume you were speaking ironically?

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