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DRM on Music Being Rethought by Music Execs

Selling music without DRM was being discussed at the Midem music trade fair in Cannes, France. An article at the Herald Tribune on Monday covering the show said that, "unrestricted digital files in the MP3 format from at least one of the four major record companies could come within months." While there is no universal agreement on the timetable, each of the major record labels is wresting with the idea.

A recent report by the IFPI released in London last week revealed that legal online sales are not making up for the decline in CD sales, and that has the industry rethinking the issue of rigorous DRM applied to music.

If just one of the major labels were to start selling music in MP3 format, it would be a recognition of the power of the Internet. It would also make life considerably easier for the makers of portable MP3 players.

In fact, a lot of the pressure the record labels feel is coming from the makers of MP3 players themselves according to the Tribune: "In part, it is because these companies have been largely unsuccessful in their efforts to produce digital locks that are simple and flexible for the consumer, foolproof to the hacker and workable on numerous makes and models of players."

In retrospect, the situation is reminiscent of the locks software vendors tried to put on office software in the 1980s. File formats were intentionally altered to make the software uncopyable once installed, but the tricky file alteration process sometimes damaged users' hard disks. The whole process so upset the customers that this kind of protection eventually had to be dropped by the software industry.

Today, the protection of the IP of music artists, compensating them fairly for their work and the management of unconstrained copying by customers remains unresolved. But as the digital music revolution, fueled by Apple and others, takes off, the consistent, rigid use of DRM appears to be under close scrutiny by the music industry.

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A guest said: (hide)

If the music "industry" softens its stance on DRM, Apple will then modify its already generous DRM. And that will be a good thing - finally.

No more grandmas or elementary school kids being sued by RIAA while the actual 'pirates' continued to d/l 'illegally'...

The only question remains - how will the artists earn their paycheck? My answer - have 'em sell their own tracks through the Internet and iTunes. Heck, it may be the big push for iTunes to start selling indy music in full earnest.

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Biff said:

member since 08 Apr 2004 with 1479 posts, unranked, send him a message or view his profile

Actually if they removed DRM you would have MORE grandmas and elementary school kids being sued. How else would they control piracy? If its easy to find songs for free, then people will not pay for them. Its that simple.

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KitsuneStudios said:

member since 25 Oct 2001 with 2490 posts, unranked, send him a message or view his profile

<i>If its easy to find songs for free, then people will not pay for them. Its that simple.</i>

No, it's not that simple.

For starters, CDs already exist as a source of DRM-free music. Anyone who rips a CD into their computer has a DRM-free version of the music, even if they use AAC or WMP codecs. Just because people suddenly have more DRM-free content on their system doesn't necessarily mean they're going to be willing to give it away, especially if they bought it in the first place.

Second, there are already MP3 download sites. Check out E-music.com which sells a nice selection of DRM-free MP3s. Systems are already in place for secure downloads and effective commerce for DRM-free materials.

Also, I don't share quite the same dim view of humanity. Sure, there's a lot of theft and piracy going on, but it hasn't stopped companies from being profitable. While I don't think companies will ever create a 100% foolproof method of preventing theft, I think that most people understand the basics of the economic system enough to know that you can't expect to get something for nothing forever. The fact that more and more people are able to create and publish creative works through the internet is helping to foster a better appreciation for copyright in general. Nothing helps a kid understand copyright faster than "ZOMG!!! ART THEFTS!!!!"

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Mikuro said:

member since 15 Jun 2002 with 457 posts, unranked, send him a message or view his profile

Biff wrote:
If its easy to find songs for free, then people will not pay for them. Its that simple.

Ummm...it IS easy to find songs for free. It has been for years. And yet the industry has not magically disappeared. Hmm...

No negative correlation between music piracy and music sales has ever been proven. In fact, music sales increased while the original Napster was around. Also, no correlation has been proven between piracy and DRM. It's a pretty big stretch to equate the death of DRM to the death of the industry.

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A guest said: (hide)

When the original Napster was around, I purchased more CD's during that period, than during my entire life leading up. I finally could sample a CD before commiting money to a non-returnable purchase.

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