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iPhone Outperforming RAZR at Launch, Could be #1 in 3-6 Months

Strategy Analytics has predicted that the Apple iPhone, which is outperforming the RAZR's launch, could become the best selling mobile phone in the U.S. in three to six months, according to Forbes on Thursday.

That prediction by SA's Barry Gilbert was based on phone sales data, the iPhone rate of growth and the fact that AT&T recently revealed that the iPhone is their best selling mobile phone.

"The iPhone has momentum that is basically unparalleled," Mr. Gilbert said.

Currently, the RAZR v3 family has 16 percent of the U.S. market. The next best sellers at the LG Chocolate sand LC VX8300, according to iSuppli. The iPhone currently has 3 percent of the market. However, the market share of the RAZR is eroding. "If you add up all the RAZR products, it's still the leading family," said Mr. Gilbert. "But if you look at any given model, like the v3, the iPhone seems to have surpassed that."

In terms of launch success, the RAZR sold 750,000 units the the first 90 days after launch. The iPhone has soled about 1.4 million. In terms of profit, Apple makes four times the profit on each iPhone compared to the RAZR. Finally, the Apple iPhone is picking up speed thanks to the price cut.

As a result, if Apple were to sell 1.7 million more phones in calendar Q4, that would put it at number one. "The iPhone was originally viewed as a niche product," said Gilbert. "But its design, features and functionality are turning out to have broad appeal."

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A guest said: (hide)

Don't forget, the RAZR v3 isn't a single phone. Each carrier has put totally different software on it, so it's effectively 4 different phones, with 4 totally different feature sets. That's why Motorola doesn't push ANY features in their ads for it.

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vasic said:

member since 09 Aug 2005 with 279 posts, unranked, send him a message or view his profile

And that is precisely why carriers and their practices suck big time. That is also exactly the reason why Apple didn't want to do it their way. Handset makers have been playing carriers' game for years now. It is absurd that Motorola can make a phone and then cannot even promote it properly, since they have no way of controlling what features the phone will end up with once carrier is done with it. It is absurd that my Sony-Ericsson phone has a barely-visible Sony-Ericsson logo, and a big-ass Cingular logo on the back (not to mention animated intro and shut-down Cingular screens).

On iPhone, AT&T exists only in the top-left corner, where you can see the name of the carrier the phone is connected to. The rest is Apple. The result is a device that has features it was designed with and a phone with highest brand loyalty out there.

RAZR had a decent ride (actually, an amazing one, if we don't compare it to the iPhone). It's time to step down and bow to the new king (or emperor).

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plus said:

member since 15 Jun 2007 with 4 posts, unranked, send him a message or view his profile

"The iPhone has soled about 1.4 million."

Wow. Does this mean that if I take my old shoes into my local Apple store, one of the iPhones there might (re-) sole them, too???

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