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Ballmer: Microsoft to Support Blu-ray

Wednesday, March 12th, 2008 at 12:50 PM - by

Microsoft CEO Steve Ballmer confirmed that his company plans to support the Blu-ray format now that HD DVD is dead and buried. Mr. Ballmer shared the revelation during a Q&A session at the Microsoft MIX08 conference last week, according to ChannelWeb.

Apparently Microsoft is already working on adding Blu-ray support to its Windows operating system.

The Redmond-based company previously supported the competing HD DVD disc format along with Toshiba and a handful of movie studios. By mid February, however, all of the studios were in the Blu-ray camp, leaving Toshiba and Microsoft essentially on their own.

On February 19, Toshiba pulled the plug on HD DVD, ceding victory to Sony and its Blu-ray format as the high definition successor to the popular DVD movie disc format.

"We thought there was a lot of merit to HD-DVD. It was in the market sooner, it had certain cost advantages," Mr. Ballmer said. "We worked to provide an HD-DVD peripheral for the Xbox 360. But at the end of the day, as the industry moves forward, obviously we're going to support Blu-ray in ways that are important."

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Wed Mar 12, 2008 2:12 pm

Another nail in the coffin for HD DVD.

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Intruder said:

member since 07 Jul 2004 with 3149 posts, TMO Mac Specialist, send him a message or view his profile

Wed Mar 12, 2008 7:47 pm

No more nails required. Toshiba officially killed HD DVD a couple of weeks ago.

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