You're viewing an article in iPO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site: Report: Apple & Orange Negotiate for French iPhone Price Cuts
Report: Apple & Orange Negotiate for French iPhone Price Cuts
Friday, April 18th, 2008 at 11:25 AM - by
French iPhone carrier Orange executives have been negotiating with Apple to cut the retail price of the iPhone, as German iPhone carrier T-Mobile and British carrier O2 have already done, according to a report from French newspaper Les Echo. At issue are slow sales of the iPhone in France, with Les Echo saying that Orange has sold just 100,000 units heretofore.
The newspaper reported that Louis-Pierre Wenes, executive director for France, and Alice Holzman, marketing manager for Orange, met with Apple COO Tim Cook in Cupertino. According to that report, the Orange execs wish to change their agreement with Apple to end revenue sharing with Apple, and to allow Orange to sell the iPhone to its customers at heavily subsidized rates, a business model used by every other handset manufacturer in France.
That said, the execs in question publicly denied such efforts to pressure Apple to change the model, saying, "there is no question of changing the economic model of the iPhone" and that "everything is going very well" (translation courtesy of Google).
Earlier this month, T-Mobile cut the price of the iPhone to €99, while O2 cut its price by £100 in the UK market. These price cuts have lead to heavy speculation that new 3G models of the iPhone are on the way, and that the carriers are wanting to clear out existing inventory.
Les Echo did not report a new price point for the iPhone in France.
- Editorial - It's Time for the Promised, Unlocked iPhone 3Gs
- Wal-Mart Employees Confirm iPhone Rumors
- The RIAA vs. 19 Year Old Cancer Patient
- Mac Gaming News - Gameloft Brings Hero of Sparta to the iPhone
- Free on iTunes - Return to the Moon, JPL, Stranger Things And More
- Apple Claims 300 Million App Store Downloads, 10,000 Apps Available