Get Better Gear!
- Madden NFL 10: The Grizzled Veteran from Electronic Arts, US$9.99
- NFL 2010: Rookie of the Year from Gameloft, US$2.99
- UNIEA Intrecciato, U-Pouch and U-Hip Pop iPhone Cases from UNIEA, $34.95, $22.95, $29.95
- Kensington Windshield/Vent Car Mount with Sound Amplified Cradle for iPhone from Kensington, $39.99
- SigFx Energy iPhone Case Contains Smart Battery from SigFx Energy, US$69.95
Top 5 Free Apps
iTunes New Music Releases
Top 5 Paid Apps
Discover New Music
- The Dresden Dolls
The energetic duet of Amanda Palmer and Brian Viglione that make up the Dresden Dolls have created a wonderfully haunting sound in their self-titled album. They have been able to construct an imme
- Amon Tobin
- The genius is in the beats. Amon Tobin creates fantastic, groovy beats behind beats. "Supermodified" rolls through your expectations of breakbeat music, and turns them up a bit. It's a mellow album, p
- The Strokes
The Strokes set the music world on fire with this 2001 album, with headlines declaring that the New York band was here to save Rock and Roll. While the band hasn't made as much of a splash since t
Live at the Magic Bag, Ferndale, MI
- Supersuckers
- Man, there's nothing like good, old fashioned, rock and roll... add a bit of industry resentment to that with a double-shot of cynicism, and you get one of the best "new" rock bands going. This album
- Poe
Dropping like a bomb on some of the blah musical offerings of her contemporaries, Haunted was one of the best albums of 2000, obliterating the competition.
Ostensibly a tie-in to her brot
Reader Specials
Visit Deals On The Web for the best deals on all consumer electronics, iPods, and more!
News
Apple Has No Plans for iPod Ads, But Marketers Still Want to Reach Those Users
Sunday, July 31st, 2005 at 3:00 PM - by Brad Cook
"Music fans may bemoan the crumbling boundary between commercials and song-making," writes Michele Gershberg in a recent Reuters article, "but there's more to come in an industry turned on its head by portable digital music players like the fast-selling iPod." She cites Burger King's "Coq Roq" band, which was created to sell a new product for the fast food chain, as an example of that. Another one is Radio Disney's plan to sell the songs on its playlist through iTunes, "connecting its brand more closely to singers popular with kids," Ms. Gershberg writes.
Podcasts could provide a new avenue for advertising, but Craig Davis, chief creative officer at ad agency JWT Worldwide, told Ms. Gershberg that "to interrupt and intrude on [using an iPod] with advertising would be pretty unwelcome."
On the other hand, Budweiser has found a way around that by sponsoring unsigned artists with its "True Music" campaign. One of those bands just signed a record deal, and Budweiser could incorporate it back into its advertising, "if they get big enough and they have the audience," Anheuser-Busch sports and entertainment marketing head Tim Schoen told Ms. Gershberg.
Recent Headlines
- EA Publishes Original Monopoly for iPhone
- New iPhone Games: Secret of the Lost Cavern Ep 1, New DJ Nights, More
- Musée du Louvre, Art Lite, SketchBook Mobile X and More.
- GelaSkins Intros Tim Burton, Bettie Page, WETA iPhone Skins
- iPhone Gets the Green Light in South Korea
- Qualcomm Hopes to Get In On the iPhone Action
- Ice Age: Dawn of the Dinosaurs Lands at App Store

















Post Your Comments