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News
Samsung Sees Blue Sky for Blu-ray
Sunday, April 27th, 2008 at 4:00 PM - by John Martellaro
Samsung’s chief of its digital audio-video business said on Monday that his company expects their Blu-ray player business to grow 80 percent each year through 2012, according to the Associated Press on Monday.
Jun Dong-soo said that he expects global, annual sales to be 51 million players in 2012. He added that 5 million players are expected to be sold this year, about three times those sold last year. He thinks the estimate is conservative.
"Our own Blu-ray product sales should increase to 400 billion won ($402 million) this year and surpass 1 trillion won ($1 billion) by 2010," Mr. Jun Dong-soo said.
Recently, Samsung announced a fourth generation Blu-ray player, the BD-P1500 with BD Profile 1.1 support. However, no price has been set and availability is set June 2008. According to Amazon, the number one selling Blu-ray player is now the Samsung BD-P1400, available for US$399.
Piper Jaffray analyst Gene Munster has estimated that Apple will sell about 3 million Apple TVs in 2008. This puts these respective devices in about the same sales class, that is neither the Blu-ray players nor the dedicated boxes like the Apple TV for Internet downloads seem to be taking a dramatic lead. Given the different interests and needs of customers worldwide, that status quo could continue for some time.
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